(taken from http://www.rfp-templates.com/How-to-Write-an-Executive-Summary.html)
Executive Summary definition: An Executive Summary is, basically, anything but a product presentation, and nothing but a sales pitch. Far more than an abstract merely presenting the rest of the proposal, it’s your unique opportunity to convince the reader that your proposal provides the best value proposition: the best benefit at the lowest [...]
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What is Executive Summary?
Posted in Writing on December 24, 2007 | Leave a Comment »
